NARRATIVE SUMMARY/OVERVIEW:

1A/1B- short summary of whole “narrative” ie open invitation to sponsors. Orient to institute, appeal to their archetype/compel them at high level to create a mutually benefitial partnership where we gain the resouces to accelerate and strengthen the insitute and all we aim to do.

Our intention: We want to form relationship over time with these people.

WHO WE ARE LOOKING FOR

-traits and characteristics -right types of people we’d like to work with (service orientate vs takers)

-archetypes

-relationship over time is important

PIE CHART

INTRO blah blha blahdlfkdjas ldkfj alkdjfldak jflkaj f

• point 1

• point 2

• point 3

BIG AREAS/QUESTIONS:

WHO IS THIS FOR (Who are we wanting to attract)

-traits and characteristics -right types of people we’d like to work with (service orientate vs takers)

-archetypes

-relationship over time is important

HOW WE WORK WITH SPONSORS (signal labs/projects)

-we’ll work with you and how you want to engage (light to heavy engagement) ie meet them where they are.

mutual benefit

OPPORTUNITY FOR THEM (mutual benefit, but focus on them, mission alignment etc)

-opportunity to be founding a novel discipline that has a big impact (stewardship of institute), legacy ie identity.

-archetypes may live here (big reasons why they want to sponsor something like this)

-advancing humanity (alteristic lens) talks to significance, meaning for people

-be part of community to network/gain from (potentially 2nd degree soft hint)

-projects/labs for them etc

-building the infrastructure of the institute (contribution to the foundation of HII)

-opportunity to be part/engage with spinco’s.

-mutual benefit audience (closer to) ACCESS to HII resources/other partners. (we can help join the dots).

-recognized for staying with us over time

WHAT’S IN IT FOR US (institute/founders)

-resources beyond $

-case studies by working with sponsors on labs etc

WHY HII ie WHO WE ARE (founders, tools, experience/trust/credibility, could be websites)

• IP/spinco etc etc stuff we already have like website, membership over time, etc

WHY US AS LEADERS

-

-

STRATEGIC USE OF FUNDS (what we’d do with the resources/cash)

• resouce prioritization (AND visual pie chart) $ and people

• perhaps phased approach (do we do capital calls for phases too based on needs?). timing based on funding capacity

• leading to endowment?

SPONSORSHIP PACKAGES (options): 2 or 3? mid-high level cheques for ~15 sponsors

Annual as default and more flexibility higher up (as this is a long term engagement). Can be one off payments.

• Anchor partners 250K+ packages

• Core partners 50-150k (all the benefits of founding funder PLUS)

• Founding circle (lower level ie 10-25k)

moving through the tiers is encouraged (up at least)

CTA (download assets, book time with us etc, become a member, become an elder, become a sponsor ie fill out this form or whatever).

Phone call, brochure, membership funnel